Sustainability
at Norstat
Norstat delivers high quality data and services. This, in combination with responsible conduct and ethical behaviour, have created our reputation of being not only quality oriented but also a trustworthy business partner.
Our five focus areas
Our five focus areas
Norstat continues the journey to enhance our work with sustainability and to optimize our value creation. We have identified our key sustainable impact areas through communications and validations from several stakeholder groups. Through these areas, we are able to focus our efforts towards where the potential impacts are greatest. The following four overarching pillars are identified as the foundation to our sustainable value creation:
- 01 Protecting the privacy of our respondents
- 02 Delivering superior quality data
- 03 Leading technology, precise experts and trusted relationships
- 04 Supporting our people to grow
- 05 Minimizing our environmental impact
These, in turn, contribute to our efforts in supporting the Sustainable Development Goals. Norstat's primary contribution corresponds to goal 5: Equal opportunity, 8: Decent work and Economic growth, 12: Responsible consumption and production, 13: Climate action, and 16: Peace, justice and strong institutions.
The reliable choice
Norstat delivers high quality data and services. This, in combination with responsible conduct and ethical behaviour, have created our reputation of being not only quality oriented but also a trustworthy business partner.
The UN sustainable development goals and Norstat
The UN sustainable development goals and Norstat
Adhering to the UN Sustainability Goals is crucial to bettring our company and society. Here are the areas where we have the greatest impact, and what we concretely do in order to reach a more sustainable future.
Gender equality
5.5 Ensure women’s full and effective participation and equal opportunities for leadership at all levels of decision making in political, economic and public life
We ensure an inclusive work environment with equal conditions for all, and that everyone has the same opportunity to develop and succeed. We also monitor for differences in work satisfaction and check for any perceived discrimination or different treatment. Lastly, representation of both genders are fundamental in our recruitment processes.
Decent work and economic growth
8.5 By 2030, achieve full and productive employment and decent work for all women and men, including for young people and persons with disabilities, and equal pay for work of equal value
8.6 By 2020, substantially reduce the proportion of youth not in employment, education or training We work actively to support an inclusive workplace by recr
We work actively to support an inclusive workplace by recruiting and retaining people with different backgrounds, as well as ensuring equal opportunities for development and growth. Also we actively monitor and follow-up satisfaction and engagement scores from our temporary and full time employees.
Responsible consumption and production
12.6 Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle
12.8 By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature We help many organisations to analyze trends and behaviours for sustainable products and services, providing data for
We help many organisations to analyze trends and behaviours for sustainable products and services, providing data for several important areas, whether being mobility research supporting collective transportation, or preventing non-viable products from going into production.
Climate action
13.2 Integrate climate change measures into national policies, strategies and planning
13.3 Improve education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning
When incentivizing our panel members for participation in studies, we offer and promote redemption options that have positive impact on our climate. To date, more than 160 000 trees have been planted by our panel members in important reforestation projects around the world
Peace, justice and strong institutions
16.6 Develop effective, accountable and transparent institutions at all levels
16.7 Ensure responsive, inclusive, participatory and representative decision- making at all levels
16.10 Ensure public access to information and protect fundamental freedoms, in accordance with national legislation and international agreements
We support societies by providing the necessary data and insights to help create effective and strong institutions. We also help people voice their opinions on critical public matters through our data collection and research.
Know your world
At Norstat, we firmly believe that an enlightened society is a better society
By collecting high-quality data, Norstat is working towards a society where every single action, call and decision is based on reliable quality data. Using fair and transparent data collection methods, we provide quality data and insights that enables companies and institutions to analyze trends, behaviors, and opinions. These actionable insights enhance our customers understanding of behaviors that are changing at a fast pace.
By using a mix of both online and offline methods, we can access groups in society otherwise hard-to-reach, ensuring a wide reach and representative sample of the population. In doing so, we empower people to voice their opinions on issues that concern them. Our partnerships with key media outlets further present a powerful venue for changes in opinions, behaviours, and attitudes to reach the relevant decision-makers in both public and private institutions.
Our belief that an enlightened society makes the world better is the foundation of our operations. In doing so, we are aligning our work with the United Nations’ Sustainable Development Goal 16: to promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels.
Sustainability Policy
We have identified our key sustainable impact areas through communications and validations from several stakeholder groups. Through these areas, we are able to focus our efforts towards where the potential impacts are greatest
Go to pageCode of Conduct
Acting in a moral and ethical manner is and will continue to be a cornerstone in the continued business success of NORSTAT
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